Series
Develop managed services: from customer signal to sustainable operation
Beobachtetes Problem mit heutiger Lösung, Kosten des Nichtstuns und Prozessbezug. Zielsegment, Käuferrollen und Pilotkunden mit bestätigtem Bedarf.
Parts
- 1. Customer needs and target accounts: qualify a service 5 min
- 2. Users and channels: test service journeys and demand 4 min
- 3. Value and naming: evidence benefits and bound commitments 4 min
- 4. Team and architecture: make a service operable 4 min
- 5. Service packages and partners: standards, obligations and SLA boundaries 4 min
- 6. Cost a service: investment, pricing, metrics and break-even 5 min